Puglia is a stunning region in southeastern Italy, renowned for its breathtaking scenery, historical landmarks, and mouthwatering cuisine. Whether you’re drawn to its medieval castles or charming seaside towns, Puglia offers something for every type of traveller. This guide will take you through the best things to do in Puglia, showcasing the must-visit destinations and unforgettable experiences that make this region so special.

Castel del Monte

Things to Do in Puglia: Discover the Must-Visit Destinations 

If you’re wondering what to do in Puglia, the region is packed with a variety of unforgettable experiences. From medieval castles perched on hilltops to breathtaking coastal towns, Puglia offers a rich blend of history, natural beauty, and local charm. Here are some of the best things to do in Puglia, perfect for anyone planning to explore the region’s top attractions.

Castel del Monte

One of the top things to do in Puglia is visit the remarkable Castel del Monte, a 13th-century citadel located near Andria. This UNESCO World Heritage Site sits on a hill, offering stunning 360° views of the surrounding landscape, with rolling mountains and picturesque villages. The castle itself is a masterpiece of medieval architecture, built by King Frederick II, and is known for its unique octagonal shape. 

Castel del Monte is classified as one of the “borghi più belli d’Italia” or “most beautiful villages of Italy”, making it a must-visit for history lovers and architecture enthusiasts. Whether you’re gazing at the castle’s striking build or soaking in the panoramic views, this is easily one of the best things to see in Puglia.

The Gargano Peninsula

For those craving natural beauty and a slower pace of life, the Gargano Peninsula should be high on your list of places to visit in Puglia. With its steep, forested hills and idyllic coastline, this area feels like a world away from the busier tourist hotspots. 

It’s perfect for anyone looking to enjoy the warm Mediterranean climate, explore verdant greenery, and relax on pristine beaches whilst relishing in an unspoilt way of life. Visitors here can admire the Adriatic’s turquoise waters from the white sandy shores or whilst enjoying seafood at one of the many local restaurants by the harbour.

Polignano a Mare

Another unmissable destination in Puglia is Polignano a Mare, one of the region’s most picturesque and historically important seaside towns. Built on the edge of a craggy ravine pockmarked with caves, Polignano is spectacularly positioned on the Adriatic coast. Its ancient streets, charming squares, and stunning views make it one of the best things to see in Puglia.

For a once in a lifetime experience, dine at the famous Grotta Palazzese, a luxury restaurant carved into the limestone cliffs overlooking the vibrant blue-green sea. With a view that seems straight out of a postcard, it’s been enchanting visitors for centuries. Polignano a Mare is the kind of place that embodies the magic of Puglia, combining natural beauty with cultural richness.

The Tremiti Islands

Lastly, if you’re wondering what to do in Puglia beyond the mainland, a trip to the Tremiti Islands is a must. These islands are a hidden gem, offering secluded beaches, crystal-clear waters, and a peaceful atmosphere. 

Often referred to as the “pearls of the Adriatic,” the Tremiti Islands are perfect for those seeking adventure or simply a relaxing day away from the hustle and bustle. Whether you’re snorkelling in the clear waters or exploring the ancient ruins scattered across the islands, the Tremiti provide a refreshing contrast to the mainland’s historic towns and cities.

Polignano a Mare

Things to Do in Puglia: Explore the Charming Towns 

When exploring Puglia, you’ll quickly discover that the region’s charm lies not only in its stunning landscapes but also in its picturesque towns. One of the best ways to make the most of your time in this Italian gem is by embarking on a private tour of Puglia. Expert guides can create complete itineraries for you, highlighting the best towns to visit and activities to do for a truly authentic take on Puglia. 

For now, if you just want to learn more about the region, here are some of the best places to visit in Puglia that should be on your itinerary.

Bari and the Valle d’Itria

Bari, Puglia’s bustling capital and main gateway, is an excellent place to start your journey. With its vibrant Old Town, rich history, and lively local culture, Bari offers visitors a perfect introduction to the region. Explore the narrow streets, visit the Basilica of St. Nicholas, and sample some of the delicious street food for which Bari is famous.

Not far from Bari lies the enchanting Valle d’Itria, one of the best places to go in Puglia if you’re drawn to rustic landscapes and charming hilltop towns. Known for its olive groves, vineyards, and the iconic trulli – circular stone huts with conical roofs – the Valle d’Itria is an area of timeless beauty. These quirky structures, especially concentrated in the town of Alberobello, have become a symbol of the region.

Alberobello

Alberobello is one of the most unique places to visit in Puglia, famous for its fairytale-like trulli houses. While the touristy side of town is filled with souvenir shops, head to Aia Piccola for a quieter, more authentic experience. Here, you’ll find trulli that are still used as homes, giving you a glimpse of local life away from the crowds.

A visit to Alberobello is particularly fun for families, as children are often fascinated by the whimsical houses. It’s easy to spend a few hours wandering through the maze of trulli, learning about their history and construction.

Alberobello

Locorotondo

If you’re seeking a peaceful retreat, Locorotondo is one of the most beautiful places in Puglia. This small town is a labyrinth of whitewashed buildings, with narrow, quiet streets kept pristine by residents who decorate their balconies and staircases with pink geraniums. 

Unlike other towns that boast major sights, Locorotondo’s charm lies in its simplicity. It’s the perfect spot for a leisurely lunch at a local trattoria or a relaxed afternoon stroll. Though often overlooked by visitors, Locorotondo is a hidden gem and one of the best places to go in Puglia if you’re looking to escape the busier towns and enjoy a slower pace.

The Salento

Venturing further south, the Salento is a hot, dry peninsula in the southern part of Puglia, renowned for its rich cultural history, unique cuisine, and stunning beaches. The geographical isolation of Salento has helped preserve its distinct identity, with influences from its Greek past visible in the region’s traditions, music, and even its dialect.

In addition to its charming towns, Salento is one of the best places to visit in Puglia for pretty beaches. With its sun-soaked landscapes and deep-rooted traditions, the Salento provides a deeper, more authentic look at life in southern Italy.

Lecce

Known as the ‘Florence of the South’, Lecce is a treasure trove of Baroque architecture and one of the most beautiful places in Puglia. The city’s historic centre is filled with intricately decorated churches, palaces, and piazzas, all made from the golden Leccese stone that gives the city its warm glow.

Stroll through Lecce’s streets to admire its artistic details, from cherubs and gargoyles to the delicate carvings on church facades. For history buffs and lovers of art, Lecce is one of the best places to visit in Puglia.

Otranto

Located on the coast, Otranto is another gem in Puglia’s crown. Start your day here by watching the sunrise over the Adriatic, then spend the afternoon swimming in its turquoise waters. Otranto’s rich history, as a crossroads of different cultures, is evident in its architecture and traditions.

Take time to explore Otranto’s cathedral, with its stunning mosaic floors, before wandering the cobblestone streets. As the sun sets, a walk along the seaside promenade provides breathtaking views of the sea – perfect for snapping photos of this coastal beauty.

The Salento

Things to Do in Puglia: Events and Festivals

One of the best things to see in Puglia is its rich calendar of festivals and events that bring the region’s vibrant culture to life. From food and music to historical reenactments, there are countless things to do in Puglia throughout the year, not just in summer. Here’s a guide to some of the top events and festivals, which offer an unforgettable experience for both children and adults.

Festival Metropolitano Bari in Jazz

Music lovers wondering what to do in Puglia will want to catch the Festival Metropolitano Bari in Jazz, which is one of the region’s premier music events. Held annually in Bari, this month-long jazz festival features a wide range of performances that span all styles of jazz, from classic to contemporary. 

Sagra di Paese in Salento

The Sagra di Paese is a traditional village festival celebrated in many towns throughout the Salento area. These festivals are often focused on local foods, where you can taste traditional street food such as orecchiette pasta and panzerotti. 

A highlight of these celebrations is the traditional music, particularly pizzica and tarantella, which are lively folk dances with deep roots in the region. Attending this festival is one of the most enjoyable things to do in Puglia if you’re visiting in the summer and want to experience the local culture up close.

The Historical Parade in Oria

If you’re interested in history and wondering where to visit in Puglia, this event is a must-see. Held every August, the Historical Parade of Frederick II and the Joust of the Boroughs captivates audiences with a huge street parade, where 800 people take part dressed up as nobles, knights and jesters. The following day, characters in medieval costumes compete to win the Palio, with exciting stagecraft and impressive stunts. 

It’s a fun and educational experience, making it one of the best things to see in Puglia with kids. It provides an interactive way to learn about the region’s medieval history, and the vibrant costumes and stagecraft will capture the imagination of visitors of all ages.

Bif&st: Bari International Film Festival

Film enthusiasts looking for things to do in Puglia in the spring should head to the Bari International Film Festival (Bif&st). Established in 2009, this prestigious event has quickly become one of the most important film festivals in Italy, attracting both cinema professionals and movie lovers from around the world.

The festival is typically held in late April and showcases a diverse selection of films, from international premieres to independent features. A key highlight is the non-competitive section, which is dedicated to full-length films, many of which are screened for the first time.

The Best Things to Do in Puglia in a Nutshell

  • Enjoy fresh marmalade, some olive oil, and also the organic nuts.
  • Take a walk along the beautiful beaches while admiring the unique coastline.
  • Discover the magnificent tradition of the 13th-century Castel del Monte.
  • Explore the streets filled with Baroque buildings in Lecce.
  • Drink a glass of prosecco in the medieval town of Trani.
  • Take a ferry boat in order to explore the islands.
  • Never miss a chance to sample the local wines.
  • Eat the local delicacy called burrata, a pouch of hot mozzarella cheese filled with cream.
  • Walk through the strangely shaped network of underground caves known as the Grotte di Castellana.
  • Explore the bustling fish market during one day spent in Taranto.

Summary 

It’s safe to say that Puglia is a region brimming with diverse attractions, from its stunning coastal landscapes to its charming historical towns and vibrant festivals. Whether you’re exploring the ancient streets of Bari, savouring local delicacies, or relaxing on the pristine beaches, there are endless things to do in Puglia for every type of traveller. Its warm Mediterranean atmosphere makes it a destination that captures the hearts of all who visit, encouraging visitors to return again and again. 

Feeling inspired to take a trip to Puglia? Italian Breaks has a fabulous selection of villas in Puglia, each with a range of fabulous amenities to suit your preferences. Explore our collection or browse our travel guides to find your perfect getaway today!

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